Branding + Animation
As one of the biggest product launches of the year, the launch of Pure Storage's FlashArray//X demanded something big. Working directly with teams across Product Marketing, Integrated Marketing, Social Media, Digital, and Creative, we were able to help bring an engaging and consistent visual style to a live, world-wide launch event – and the online art direction that followed.
So, yeah. Sequels are waaaaay harder than the original. Unless they're part of a trilogy...