About Signal Factory
Signal Factory is the brand and creative studio for teams who need strategy that lands and craft that hits. At the same time.
We’ve spent sixteen years doing brand strategy and creative production under the same roof, because we got tired of watching good thinking die in handoff and good craft get hung on bad strategy. Both problems are solvable, but only if the same room is solving them.
In practice, that looks like this: we lean in early with the right questions, we craft things that ship (brand, design, film, 3D, motion, and experiential), and we don’t disappear after delivery. It’s our blend of taste, judgment, and execution that turns one project into a ten-year relationship.
Most of our work is for teams whose ambition is bigger than their current brand can carry. Leadership knows it. The market hasn’t caught up yet. The gap is what we close.
And we close it with human intelligence at the center. Taste can’t be automated. Judgment can’t be prompted. Our intelligence - and yours - is at the core of everything we build together. That’s the magic that moves markets.
The Team
A hive mind of strategists, animators, analysts, designers, directors, writers, and researchers.
Meet the Team

Chris White
Founder & Chief Operating Officer

Kyle Stauffer
Founder & Chief Creative Officer

Jonathan Gates
VP, Creative & Strategy

Paige Casteel
VP, Account Director

Rachel Miller
VP, Strategic Development

Cassie Moon
VP of Operations

Nate Fenimore
Creative Director & Designer

Hayden Royal
Creative Director & Designer

Nate Herschleb
Senior Art Director & Designer

Sarah Fabian-Jones
Art Director & Designer

Justin Baney
Senior Producer & Account Strategy

Alec Green
CG Artist & Animator

Avery Pratt
Brand Strategist

Gerardo Rodriguez
Motion Designer
Culture
See us in action
About Signal Factory
Signal Factory is the brand + creative studio built for companies that want to move fast and hit hard. Since 2010, we’ve partnered with global giants and ambitious upstarts alike — delivering quick hits, massive overhauls, and long-game brand stewardship that actually moves the needle.
We build brands from the inside out: strategy that sharpens the story, design that refuses to be ignored, and content that earns attention in every format from film to 3D to experiential. It’s the blend of taste, judgment, and execution that keeps our work addictive — and our clients impossible to forget.
Now we’re adding more firepower. As creativity collides with AI, we’re extending our craft into custom engineered systems that make brand storytelling smarter, faster, and more dynamic — without losing the messy human spark that makes it memorable. For us, AI isn’t a replacement; it’s an amplifier. The core remains the same: taste, imagination, and work that moves markets.
The Team
A hive mind of strategists, animators, analysts, designers, directors, writers, and researchers.
Meet the Team

Chris White
Founder & Chief Operating Officer

Kyle Stauffer
Founder & Chief Creative Officer

Jonathan Gates
VP, Creative & Strategy

Paige Casteel
VP, Account Director

Rachel Miller
VP, Strategic Development

Cassie Moon
VP of Operations

Nate Fenimore
Creative Director & Designer

Hayden Royal
Creative Director & Designer

Nate Herschleb
Senior Art Director & Designer

Sarah Fabian-Jones
Art Director & Designer

Justin Baney
Senior Producer & Account Strategy

Alec Green
CG Artist & Animator

Avery Pratt
Brand Strategist

Gerardo Rodriguez
Motion Designer
Culture
See us in action
About Signal Factory
Signal Factory is the brand + creative studio built for companies that want to move fast and hit hard. Since 2010, we’ve partnered with global giants and ambitious upstarts alike — delivering quick hits, massive overhauls, and long-game brand stewardship that actually moves the needle.
We build brands from the inside out: strategy that sharpens the story, design that refuses to be ignored, and content that earns attention in every format from film to 3D to experiential. It’s the blend of taste, judgment, and execution that keeps our work addictive — and our clients impossible to forget.
Now we’re adding more firepower. As creativity collides with AI, we’re extending our craft into custom engineered systems that make brand storytelling smarter, faster, and more dynamic — without losing the messy human spark that makes it memorable. For us, AI isn’t a replacement; it’s an amplifier. The core remains the same: taste, imagination, and work that moves markets.
The Team
A hive mind of strategists, animators, analysts, designers, directors, writers, and researchers.
Meet the Team

Chris White
Founder & Chief Operating Officer

Kyle Stauffer
Founder & Chief Creative Officer

Jonathan Gates
VP, Brand Strategy

Paige Casteel
VP, Account Director

Rachel Miller
VP, Strategic Development

Cassie Moon
VP of Operations

Nate Fenimore
Creative Director & Designer

Hayden Royal
Creative Director & Designer

Nate Herschleb
Senior Art Director & Designer

Gerardo Rodriguez
Motion Designer

Avery Pratt
Brand Strategist

Sarah Fabian-Jones
Art Director & Designer

Justin Baney
Senior Producer & Account Strategy

Alec Green
CG Artist & Animator
Culture
See us in action
Big ambition. Small signal?
Let's close the gap.
Big ambition. Small signal?
Let's close the gap.

