Myriad Genetics

An explainer video for cutting-edge cancer screening

Animation and Motion Graphics

Design and Art Direction

Illustrated family portrait featuring two parents and two children surrounded by heart icons, representing family support, hereditary health awareness, and genetic testing.

Cancer Screening Explainer Video

Myriad Genetics offers cutting-edge genetic testing for cancer screening, a process that can be confusing for patients navigating a new diagnosis. We developed an explainer video educating audiences on how to use this innovative genetic testing product and what to expect from the process.

Guiding Patients Through the Unknown

Using motion graphics and clear visual storytelling, the finished medical explainer video broke down a complex screening process into something patients and providers could actually follow. It's the kind of healthcare animation built to bring clarity to a moment that's often anything but clear.

Row of eight colored circles displaying shades of blue, beige, cream, orange, coral, green, light gray, and dark gray.
Illustration showing a patient, prostate cancer graphic, and a genetic testing kit with testing materials displayed around an open box.
Illustration of a person reading a document beside an open box, with a DNA symbol and abstract shapes on an orange background.
Abstract illustration featuring DNA-like structures, geometric shapes, and a stylized genetics diagram on a light background.
Illustration showing envelopes, a healthcare provider speaking with a patient, and a hand delivering mail on a light background.
Four-panel illustration featuring a family, genetic counselor, DNA strand, and patient, representing genetic testing, hereditary cancer risk assessment, and personalized healthcare guidance.
Four-panel illustration featuring a family pedigree chart, DNA strand, individual patient, and family unit, representing genetic testing, family health history, and hereditary cancer risk assessment.
Collection of abstract illustrations showing people, DNA symbols, family tree diagrams, eye icons, and healthcare-related graphics on a light background.
‹ Visual Refresh and Website

Social Video Content ›

Signal Factory Logo
small pink lightning bolt

Big ambition. Small signal?
Let's close the gap.

small pink lightning bolt

Big ambition. Small signal?
Let's close the gap.

Give us a shout

Team working in an office watching at a presentation
Team in an office watching a presentation
Team working in an office watching at a presentation