Animated TV Campaign – PSO

PSO

A series of broadcast spots for Oklahoma's energy provider

Design and Art Direction

Video Production

3D and VFX

Animation and Motion Graphics

Child holding a teddy bear in a dark kitchen surrounded by animated glowing energy characters from PSO’s Save the Watts television campaign.

Animated TV Campaign

Working alongside PSO's partners, we developed three TV commercial spots featuring 3D animated characters for the power company's "Save The Watts" campaign. We led character development, 3D animation, live production, and compositing and VFX to deliver the final campaign content that would reach a state-wide audience.

Parent looking through a kitchen window at night during a scene from PSO’s Save the Watts broadcast advertising campaign.
Broadcast commercial scene featuring a child and animated energy-saving characters in a kitchen, created for PSO’s Save the Watts campaign using VFX, character animation, and television production.
Child standing beside an open refrigerator in a kitchen during a scene from PSO’s Save the Watts energy conservation campaign.
Animated glowing energy character peeking through a kitchen window at night in PSO’s Save the Watts television campaign.
Child holding a teddy bear in a dark kitchen surrounded by animated glowing energy characters from PSO’s Save the Watts television campaign.
Parent and child standing in a kitchen opening a refrigerator during a scene from PSO’s Save the Watts broadcast campaign.
Public Service Company of Oklahoma logo on a bright background with soft light effects.
small pink lightning bolt

Big ambition. Small signal?
Let's close the gap.

small pink lightning bolt

Big ambition. Small signal?
Let's close the gap.

Team working in an office watching at a presentation
Team in an office watching a presentation
Team working in an office watching at a presentation