GRAIL
An explainer video for innovative early cancer detection
Design and Art Direction
Animation and Motion Graphics

Cancer Detection Explainer Video
GRAIL is an early cancer detection company developing diagnostic technology for healthcare providers and patients. We developed an explainer video with illustrations and motion graphics for GRAIL's innovative early cancer detection technology, articulating the importance of screening and how GRAIL's test differs from other methods on the market.
A Diagnosis Easy to Follow
Every visual was created to simplify a complex clinical process without sacrificing accuracy, the kind of healthcare animation that turns dense medical information into something a patient or provider can actually follow. The finished medical explainer video became a resource GRAIL's team could point to across sales conversations and patient education materials.
