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Maintaining brand consistency across product lines

Design and Art Direction
3D and VFX
Video Production
Animation and Motion Graphics

Product Launch Campaigns

Maintaining brand consistency across product lines
Bringing consistency to a 50-year-old brand with winning products across several, varied verticals.
Product Launch Campaigns

The Challenge

Streamlight develops lighiting solutions for all sorts of purposes and professionals. The problem? Maintaining a strong, consistent brand that resonates with a wide and varied audience.
For the past 5 decades, Streamlight has manufactured a wide variety of flashlights, lanterns, and headlamps engineered for firefighters, police officers, military, industrial professionals, and outdoor and sports enthusiasts.
Product Launch Campaigns

The Solution

Over the years, we’ve worked with Streamlight to develop creative that sheds the right light on each campaign and product launch.
Through a combination of live action video production, VFX, and animation, each Streamlight product shines in its intended environment without losing the brand's overall tone and style.
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